Iceberg’s in-house services team helps B2B companies kill manual tasks that lead to untrustworthy data, too much firefighting, and just getting by. We clean up the go-to-market systems you already use and lay down strategies for future growth.
The anti-agency RevOps agency for B2B
Are you losing track of leads and hunting down your sales team for regular updates? Iceberg builds automated solutions that show if and when sales responds to leads, schedules meetings (plus outcomes), and how long it takes for leads to become opportunities.
Imagine if you could map marketing spend to pipeline growth in a single dashboard and know which lead sources convert at a historically higher rate. Iceberg’s marketing attribution framework delivers first-class visibility into your marketing funnel so you can spend marketing dollars where they count.
Duplicate records. Frankensteining data from multiple sources. Watching your pipeline grow or shrink with no clear reason. The most skilled Salesforce administrator struggles to build a trustworthy report if the underlying systems and processes are broken. Fortunately, under-the-surface work is Iceberg’s specialty. Get the sales metrics and forecasts you need for line-of-sight into closed/won deals and upcoming renewals.
If it feels like everything’s on fire and you don’t know where to start, Iceberg can create an action plan. We’ll help you implement the right CRM or build better workflows in your existing tech stack.
We hear these challenges a lot, but we’re tool-agnostic, full-funnel specialists with the skills and expertise to solve the most complex RevOps challenges.
Revenue operations (aka RevOps) combines business strategy with hands-on technical support to reconnect sales and marketing so all your operations share the same goal: driving more revenue
Iceberg’s team of technical and business strategy experts build solutions for resource-strapped SaaS companies who need a diverse set of RevOps skills.
Track leads and conversions, know how long deals take, share data across teams, and manage your teams with an accurate view of your pipeline. Full-funnel visibility is the trademark of healthy revenue operations.
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Get accurate reports in a fraction of the time.
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Iceberg provides playbooks for the systems we build so your team has the confidence to operate independently.
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Tackle hot fires with cool heads so your revenue operations get fixed and support long-term business goals.
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Iceberg delivers on requests but also anticipates challenges and provides expert recommendations that protect your organization from future downfall.
We modernized our own operations and were still able to hire for strategic positions in user design and customer support. Plus, I had more time to focus on active deals and alliances activity, which is a substantial portion of our revenue.”
Tell us about the current state of your organization’s go-to-market operations. We’ll listen and give you a feel for how we can help you reach your goals.
If everyone feels good, we’ll discuss next steps.
Predictions show the average cost per lead in 2022 will range anywhere from $16 all the way up to $370, depending on the marketing channel and industry.
If the expected ROI on marketing spend is 3:1 (for reference, 5:1 is “good”), that means the opportunity value of a leak in your inbound marketing and sales funnel is between $48 and $1,110 per lead.
This ebook steps through the exact process Iceberg uses to close expensive leaks in our customers’ sales funnels. It’s packed with easy-to-understand workflows and best practices so you can start fixing leaks right now and make the most of every lead.
This ebook steps through the exact process Iceberg uses to close expensive leaks in our customers’ sales funnels. It’s packed with easy-to-understand workflows and best practices so you can start fixing leaks right now and make the most of every lead.
